Design Change that Delivers Impact!

Do you work in service design, behavioural design, monitoring & evaluation, human-centred design, change management or social and behaviour change?

Find out how skilled you are and which areas you can strengthen!
  • Have you completed multiple courses in applied behavioural science but still lack confidence in how to apply it?
  • Do you struggle to translate behavioural science theories into practical, effective interventions that actually change behaviour?
  • Are you unsure if your initiatives are truly addressing the right barriers to behaviour change?
  • Do you find it challenging to measure the real impact of your behaviour change efforts beyond simple metrics?
  • Is your team spending valuable time and resources on interventions without clear evidence they’ll work?
  • Are you concerned that your approach to behaviour change isn’t keeping pace with emerging tools like AI?
  • Why Take This Assessment?

    Identify your strengths in applying social and behavioural science approaches.

    Understand key areas for improvement.

    Get a personal 90-Day step-by-step plan to enhance your skills.

    Join 60+ professionals who've assessed their behavioural science skills!

    Data based on over 60 assessment results in 2025.

    Answer 30 questions to gauge your ability to apply social and behavioural science methods in programme design.

    Discover your strengths and uncover opportunities to create meaningful change in communities, organisations, and systems.

    Choose Your Plan!


    Starter Insight

    Free
    • Access 10 questions for free.
    • Receive a snapshot score to glimpse your strengths in designing for change.



    Skill Builder

    50
    • Full assessment access (30 questions).
    • Section-by-section score and analysis.


    Expert Guide

    300
    • Full assessment access (30 questions) with section-by-section score and analysis.
    • Personalised assessment report explaining your scores and tailored insights.
    • A 75 minute coaching session with Sarah, where you can discuss your results and next steps, including a 90 Day Roadmap.
    • Receive a certificate of completion to showcase your achievement and commitment to professional growth.
    Deal!

    Sarah's training and coaching has been used by professionals at

    " Sarah is in full command of the literature and discourse in the field, but wears it lightly, never resorting to jargon or technical language that shuts people out. Instead, Sarah has worked with great sensitivity and care to equip members of our team to tackle what can seem like a daunting domain."

    Jono McKay
    Founder at SameSame, previously with Girl Effect
    "Sarah has high experience and competencies in social and behavioural science and delivers in good pace, easy to understand, but yet deep content. The training from Sarah is perfect for both new beginners and those who have previous experience."


    Béatrice Mauconduit
    Relations and Membership Lead at DCA, formerly with the Danish Refugee Council
    "Sarah thoughtfully coached teams through the process of defining, designing, testing, learning and evaluating for behaviour change. I would work with Sarah's consultancy group anytime and highly recommend Osman Advisory Services to other clients interested in developing their skills in behavioural science to improve programme impact."
    Alisa Phillips
    Senior Education Advisor, World Vision

    Assessment Sections

    This category assesses your ability to analyse and identify the factors influencing specific behaviours. High scores indicate proficiency in using tools like situation analysis and socio-ecological models to understand behavioural determinants. Low scores suggest the need to focus on foundational skills like identifying social norms and prioritising barriers to change.

    Here, your capacity to choose and apply behaviour change methods is evaluated. High scores reflect expertise in matching methods to specific determinants and tailoring interventions to cultural contexts. Low scores highlight the opportunity to improve your knowledge of behaviour change theories and the practical application of these methods.

    This section evaluates your readiness to design and execute change interventions effectively. High scores suggest confidence in creating communication strategies, setting SMART objectives, and pretesting materials. Low scores point to the need for training in audience segmentation and programme coordination across channels.

    This category measures your skills in monitoring and assessing the success of change initiatives. High scores indicate a strong ability to design measurement frameworks, link indicators to objectives, and use data for programme improvement. Low scores reveal gaps in data collection, quality assurance, and reporting findings to stakeholders.

    This category gauges your understanding of ethical considerations and inclusivity in change programmes. High scores reflect a commitment to addressing gender dynamics, power imbalances, and unintended consequences. Low scores suggest the need to strengthen practices in stakeholder engagement, consent processes, and empowering marginalised groups.

    This category gauges your proficiency in harnessing artificial intelligence (AI) tools to enhance programme design and evaluation. High scores reflect your ability to effectively use AI. Low scores suggest that you may need to further develop your skills in integrating AI into your work.

    Who Designed This Assessment?

    This assessment was designed by Sarah Osman, a cognitive psychologist and global development specialist with over 20 years of experience in applied social and behavioural science. As the founder of Osman Advisory Services, an African woman-owned boutique consultancy, Sarah has worked with organisations such as World Vision and the Danish Refugee Council to craft evidence-based, impactful interventions.

    Sarah’s expertise spans:

    • Designing strategies and frameworks that drive measurable change.
    • Developing interventions that place users at the centre of problem-solving.
    • Identifying leverage points for sustainable, systemic impact.
    • Embedding local knowledge and decolonising approaches to knowledge generation.
    • Leveraging artificial intelligence tools to streamline and enhance the design of evidence-based behaviour change interventions, including creating the  SBC Technique Selector GPT as early as November 2023.                      

    Sarah is also a certified member of the Global Association of Applied Behavioural Scientists (GAABS) and an advocate for integrating behavioural science into programme design across sectors.

    As a thought leader in SBC, Sarah regularly shares insights through her blogs, workshops, and global presentations, shaping how organisations integrate behavioural science into programme design. 

    Through this assessment, she brings her years of expertise to help you measure your skills, identify growth areas, and advance your impact in social and behaviour change.