Category: Uncategorized
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5 reasons to invest in a customised change design framework
Could a change design framework tailored to your organisation be your key to achieving impact?
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It’s time to include behavioural science in international development studies programmes
At its core, social change is about changing people’s behaviour. Why not instil an understanding of the science behind human behaviour and how to change it in international development studies graduates?
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Systemic and behavioural drivers of AI adoption in Africa
A big topic has been around what all of this progress means for the majority of the world that is non-Western and what it could potentially mean for the 30% of the world’s population that does not have access to the internet. Based on several papers that I have been reading on AI in the…
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SBC Technique Selector
This custom GPT can help you easily identify appropriate social and behavior change techniques for your project! A ChatGPT Plus subscription is required to access it.
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YouTube channels that probably change behaviour
With everything that is going on in the world, I have been practicing a lot of escapist behaviour and spending ridiculous amounts of time on Instagram reels and YouTube. In my quest for escape, I noticed a few YouTube channels that I bet are great at changing people’s behaviour. A big advantage of YouTube videos…
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Four behaviour change tactics to enhance training effectiveness.
Looking at training design through a behaviour change lens could be beneficial for training effectiveness. At the end of the day, our intention is to get people to do things differently after the training.
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Does the term ‘behaviour change’ make you uncomfortable?
Every year, I work with several INGOs on applying social and behavioural science approaches to programme design. A thing I come across often is people’s discomfort with using the term ‘behaviour change’ in the context of international development. I understand where the discomfort comes from, and I think we should have a serious discussion about…
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Effectiveness of mass media, entertainment education and digital SBC on adolescent SRH behaviour
According to the HIPs, mass media is one of several proven practices recommended for widespread implementation as part of a comprehensive family planning strategy, provided that there is monitoring of coverage, quality, and cost as well as implementation research to strengthen impact.
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Tips for getting the most out of formative research
Far too often, I have seen formative research used as a tick-box exercise. The formative research report should be a document that accompanies the project team throughout the programme design and iteration phases. It helps the team ensure that they are responding to real needs and not design interventions that no-one asked for.
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Social, behavioural and neuroscience insights on peacebuilding
Khartoum, Sudan is my city of birth. War is not new to Sudan, but a war breaking out in Khartoum on 15 April 2023 was a huge shock to the world. The Horn of Africa (comprising of Ethiopia, Eritrea, Djibouti, Somalia and Somaliland) along with Sudan and South Sudan, are notorious for being turbulent and…